Business Spotlight: ImagineHatch offers personalized works of art – News – The Fayetteville Observer – Google Alerts

How did this business get started? After a motorcycle accident in 2015 left military veterans Chrysta and Derek Feely unable to return to work, they started a business that allowed them to work at their own pace and to spend more time with their five children. The home-based wood working business, ImagineHatch, was launched in 2017, where they create unique and personalized works of art.

“When we started we didn’t have computerized machines to work with. We used a table saw and a hand router and drew our designs by hand, then we carefully routed the designs into wood,” Chrysta Feely said. Today they combine their skills with computerized numerical control technology to create one-of-a-kind items for people.

“We wanted to focus on work that we love and our goal was to create things that make memories last, bring a smile, or make a home or office more inviting,” Feely said. “We create what you imagine and hatch it,” she said.

Feely is a former U.S. Navy Hospital Corpsman, and her husband and business partner, Derek Feely, served in the U.S. Marine Corps and is currently serving in the Army National Guard, she said.

Why did you choose this business? “We have both been involved in woodworking from a very young age. I grew up around my great-grandfather who was a master woodworker. I loved helping him and seeing the amazing things he could create,” Chrysta said. “Derek has an inquisitive mind and has always been good at improving things or rebuilding them,” she said.

How has the business grown or changed? The couple said they initially purchased wood for projects from big-box stores. Over time, they switched to using local sawmills instead, which now supply 95 % of the wood they use.

“At one point we invested in an old laser, which started a fire. We lost our shop and all of our computers, machines and tools, but we rebuilt the shop, bought better machines and came back stronger than before,” she said.

“We use two CNC lasers and two…

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